MarTech Insiders

A MarTech Insider is a member of the MarTech community that is excited by the potential of our evolving technology landscape and contributes their expertise and thought leadership for the advancement of the overall community. MarTech Insiders are close to both the technology vendors that produce solutions and the marketers who put the solutions to practice; they are not afraid to filter out the BS and work hard to understand the value of technology in the context of meeting business objectives, both now and in the future. 

If you are just beginning to immerse yourself in the industry or looking to raise your profile, these are some of the people you should follow and get to know. Our goal is to keep adding to this list — send us some suggestions!

If you aspire to be a MarTech Insider, the door is wide open! The MarTech community is welcoming of new voices. Check out our tips for raising your profile and jump in!

We hope you find some useful contacts below. You should also consider joining a community or two, there are some powerful voices there as well. We’re all lucky to be in such a collaborative industry where people take the time to help one another.

LinkedIn Discussion Leaders

These folks initiate and participate in meaningful discussions about the selection and implementation of marketing technology, and marketing strategy. The list is here to answer the question “who should I follow on LinkedIn?” that we’re frequently asked. We hope this is a good starting point. Feel free to recommend additions to the list – you are welcome to nominate yourself!

Frans Riemersma
MarTech Tribe
Scott BrinkerHubspot
Darrell Alfonso
Amazon Web Services
Justin Sharaf
Helen Abramova
Daniel Murray
Kelly Jo Horton
RevOps Solutions LLC
Chris Walker
Refine Labs
Charlie Saunders
CS2 Marketing
Cristina Saunders
CS2 Marketing
Naomi Liu
Odd Morten Sorensen
Sarah McNamara
Christopher PennTrust Insights
Yaagneshwaran GaneshAvoma
Dave GerhardtDrift
Daniel MurrayServiceTitan
Darryl PraillVanillaSoft

Community Leaders

Kathy BryanWomen of MarTech@Womenofmartech
Mike RizzoMO Pros@mikedrizzo
Edward UnthankMOPsPROs@edwardunthank
Melissa McCreadyThe Growth Ops Community@mcp823
Shari JohnstonWomen in Revenue@shariajohnston
Erica SeidelMarketing Tech in the Hub@erica_seidel
Justin SharafMarketing Tech in the Hub@BabblnBostonian
Sam MelnickMarketing Tech in the Hub@SamMelnick


Kim DavisMarTech Today@KimDavis_
Siobhan FaganSimpler Media/CMSWire@siobhan__fagan
Dom NicastroCMSWire@DomNicastro
Douglas KarrMarTech Zone@douglaskarr
Ravi RamanMarTech Vibe@ravstalk
Sudipto GhoshMarTech Series
James BourneMarketing Technology News@James_T_Bourne

Pamela Parker Search Engine Land@pamelaparker
Barry SchwartzSearch Engine Land@rustybrick