Great Blog Posts
December 2020: Companies Need to See Progress and Value From Technology Investments
Industry Blogs & Newsletters
- Most of the industry publications have a newsletter and/or blog, make sure you subscribe to the ones that make sense for you.
- Future of Marketing – A must for all tech junkies! Developments in Artificial Intelligence, AR/VR, Hyper-Personalization, Facial Recognition, Voice Search/Digital Assistants, and much more.
- Gartner Weekly Digest – the latest Gartner research highlights, expert blogs, and event news
- The Marketing Technologist: A blog on data science, analytics, code, and everything else related to marketing technology produced by the team at Greenhouse.
- Martech Tribe: Deep dives into category landscapes and the application of marketing technology.
- Neil Patel: Reviews of product categories and “how-to” posts.
- Christopher Penn: Each Sunday you will receive the top 25 stories of the week in marketing, advertising, communications, tech, and economics
- Brian Solis, a futurist and digital analyst at Altimeter Group, studies the effects of disruptive technology on business and even society in general.
- The Growth Machine: by well-known marketing technologist & current Global VP for Growth & Marketing at Spotify, Mayur Gupta, a forward-looking collection of actionable insights related to the application of marketing technology.
- Chief Martec: Focused on the transformation of marketing by technology, Scott Brinker, VP of platform ecosystem at HubSpot and creator of the MarTech Landscape, blogs about a wide variety of topics in the fields of marketing management and marketing software. He provides commentary on the most recent developments in MarTech and how they’re reshaping businesses.
- MarketingProfs: MarketingProfs focuses on delivering training programs, online events, conferences, and free resources to help individuals, small teams, and large organizations alike execute marketing campaigns that drive business results.
- OrbitMedia: Practical tips for content marketing, analytics, and web design.
- Venture Beat marketing Weekly gives the latest Marketing news, analysis, and insight from VentureBeat and is the most authoritative source on transformative technology.
- Yaagneshwaran Ganesh Blog is a blog about all things martech, content, and social media. Yaag helps early stage startups in building their narrative and category.
- Nancy Nardin Smart Selling Tools. gives latest SalesTech reviews, and SalesTech industry news.
Vendor Blogs and Newsletters
We are happy to showcase any vendor blog that provides educational content and is not just a promotional vehicle for a vendor.
Don’t forget to subscribe to the newsletters of your key vendors. It’s a great way to learn about new features, integrations and how they see the market evolving.
- Marketo: Some promotional posts but mostly general posts about the application of MarTech
- CabinetM weekly: CabinetM covers the latest product, feature, and acquisition announcements in MarTech.
- The Next CMO blog, sponsored by Plannuh, features thought leadership content for the contemporary marketing leader, including strategic and practical best practices.