New Tools in Analytics, Sales Enablement, Retail, Advertising, Customer Engagement, and Marketing Operations

What's New

New Products

  • ANALYTICS: Stardog unveiled Stardog Designer, a no-code, visual environment for data engineers and analysts to connect, map, model, and publish data.
  • SALES ENABLEMENT: Uniphore announced Q for Sales, an emotional intelligence (EQ) based solution that drives positive, engaging and trusted customer interactions and outcomes.
  • RETAIL: Precisely announced the launch of Property Graph, a data enrichment product that makes it more efficient to see the relationships between data related to buildings, parcels, property attributes, addresses, and points of interest.
  • ADVERTISING: TiVo announced the launch of TiVo Xtend™, a suite of end-to-end advertising solutions built on the foundation of TiVo’s first-party deterministic TV viewership data.
  • CUSTOMER ENGAGEMENT: Syniverse announced the Syniverse Hyperscale Communications Platform, an omnichannel customer engagement platform that reaches your employees and customers from anywhere through your preferred messaging channels at the best possible time in a seamless experience.
  • MARKETING OPS: Aptean announced the launch of Aptean EAM, a cloud-based enterprise asset management solution that provides the information needed to maximize the performance of assets, control maintenance costs, improve operational efficiency, reduce unplanned production stop, manage maintenance processes effectively, and control spare parts inventory.

Product Updates

  • WEB DEVELOPMENT: Zoho announced the latest version of the Zoho Creator Platform, that now empowers businesses to easily build, deploy, manage, and analyze custom solutions.
  • EMAIL: Litmus announced new capabilities in a move designed to boost personalized brand experiences and increase efficiencies in email workflow and creation.
  • CONTACT CENTER: Uniphore announced the addition of U-Assist In-Call, an in-call automation solution that delivers next-best actions, leveraging the intent, sentiment and tonal analysis as well as desktop automation using attended robotic process automation.
  • CONTACT CENTER: Marchex announced that it has launched Marchex Conversation DNA™ new technology that enables voice and text conversation decoding, scoring, categorization and signal delivery across every Marchex conversation intelligence product.
  • ADVERTISING: Gimbal | true[X] unveiled its new corporate identity as Infillion in response to accelerated growth and a renewal of its corporate vision.
  • EMAIL: Phrasee announced a new real-time language personalization and insights capability that automates the way brands engage with their customers, ensuring each customer receives on-brand messaging that is most likely to resonate with their individual profiles, leading to increased engagement and revenue.
  • VIDEO CREATION: Wondershare rolled out the latest version of Filmora, with new features including speed ramping, masking, auto beat sync, auto synchronization, and Wondershare drive.
  • VIDEO CREATION: WeVideo has released a feature-rich update for its iOS app, offering a host of visual enhancements to streamline the creation of mobile videos on-the-go and from any location including a library of dynamic effects, vivid new color filters, and seamless integration with GIPHY.
  • EDM: Anomalo introduced the Pulse dashboard that provides a comprehensive view of data quality in an organization and aggregates all the data quality vitals in one place.

Acquisitions

  • MARKETING OPS: Vendr has acquired Blissfully, a startup that builds SaaS management tooling, that will help Vendr to manage customer software from the point of purchase, through use and into the renewal phase.
  • PRODUCTIVITY: IBM has acquired cloud consultant firm Neudesic, expanding IBM’s portfolio of hybrid multicloud services and advancing the company’s hybrid cloud and artificial intelligence (AI) strategies.
  • ATTRIBUTION: LinkedIn has acquired marketing attribution tech company Oribi, giving users enhanced campaign attribution metrics, thereby allowing them to optimize their ROI and overall strategies.
  • REV OPS: Magnite has acquired measurement firm Carbon to bolster its first-party solution in preparation for the deprecation of cookies.
  • ANALYTICS: Verisk announced it has acquired property intelligence and innovative technology solutions provider Opta, and together will help customers improve operational efficiencies by delivering unique data assets via long-term integration with customer workflows.
  • DATA INTEGRATION: Epicor announced it has acquired Grow, a no-code, full-stack business intelligence (BI) platform, complementing and strengthening the Epicor portfolio of analytics capabilities, and giving businesses the ability to generate actionable insights from their data.
  • ATTRIBUTION: Innovid has completed its acquisition of TVSquared, an independent global measurement and attribution platform for converged TV, that together will deliver cross-platform TV measurement and outcomes, a unified global solution, and automation at scale.
  • CONTENT MARKETING: Bynder has acquired content operation platform provider GatherContent, to expand its footprint in the digital ecosystem and provide a comprehensive platform for delivering content that creates powerful digital experiences.

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