CONTACT CENTER:Neustar has launched SmartDial, a decisioning solution, as part of Neustar TRUSTID Decisions suite. SmartDial allows outbound dialers to reach out to consumers at the right day and time.
PRODUCT DISCOVERY:Riversand, a cloud-native SaaS Master Data Management and Product Information Management solution provider, announced the launch of its App Marketplace.
ADVERTISING:Ideoclick launched Pulse Advertising, an intelligent media investment tool built for Amazon and other retail media networks to help brands unlock sustainable competitive advantage and a winning e-commerce strategy.
EMAIL:Klaviyo unveiled two new features, the Personalized Benchmarks tool that evaluates the performance of online businesses in comparison to other similar brands, and Conversational SMS, helping brands improve the mobile-first experience by communicating in a fast and casual format.
ADVERTISING:BeOp, the contextual, conversational and cookieless advertising platform, announces its U.S. launch following years of growth in France.
PRODUCTIVITY:Lucid, visual collaboration software provider, announced its virtual whiteboard, Lucidspark, is now available as an iOS app for tablet devices.
AUTOMATION:Campaigner announced Campaigner SMS, a new feature that transforms Campaigner into a multichannel marketing platform for email and SMS marketing.
ADVERTISING:GroundTruth announced it has acquired Addy, a self-serve local ad platform, eliminating access barriers to provide small businesses with performance-driven advertising solutions.
ADVERTISING:Logiq has acquired Rebel AI, and the Rebel AI platform (renamed Logiq Digital Marketing) to enable SMBs to more effectively compete against larger businesses for new customers.
EVENT MARKETING: Customer engagement technology provider Spectrio announced the acquisition of digital signage company Enplug, adding enterprise-level management features, as well as expanding integrations to enhance the customization of brand communications.