New Tools in Automation, Intelligence, CX, and Messaging

What's New

New Products

  • AUTOMATION: Postal announced the launch of Postal Virtual Events platform, where customers can now book talent from hundreds of options, manage the invite and registration process, and trigger the automatic sending of attendee event kits.
  • INTELLIGENCE: WorkWave announced the launch of WorkWave Marketing Sales Center, a new sales and marketing platform that enables Pest Control industry users to grow their businesses and transform their sales processes.
  • CX MANAGEMENT: TeamSupport launched TeamSuccess, enabling teams to easily monitor, automate, and streamline customer lifecycles, create more up-sell opportunities, reduce the risk of churn, and ensure that as customer relationships grow, profits do, too.
  • MESSAGING: Podium announced Podium Campaigns, allowing local businesses to launch robust SMS text message marketing campaigns.
  • CX MANAGEMENT: Applause launched their Product Excellence Platform (PEP) – providing the comprehensive approach to quality that brands need to deliver exceptional digital experiences to their end users.

Product Updates

  • ECOMMERCE: Kibo announced Social Proof, a new personalization technology feature to further enhance the unified customer journey.
  • CX MANAGEMENT: Bizzabo launched Global Partner Program, empowering partners to utilize Bizzabo’s Event Success Platform and expertise to attract, retain and grow their customers, and drive new revenue.
  • AUTOMATION: Marketing automation platform Factoreal released a new automation suite for Twitter.
  • ANALYTICS: Actian launched a new Customer 360 solution offering as a part of their Avalanche Hybrid Cloud Data Warehouse, designed to simplify and accelerate the delivery of customer insights. 
  • ECOMMERCE: GoDaddy announced a plugin bundle expansion for its Managed WordPress Ecommerce customers, with over 75 premium WooCommerce extensions.
  • CALL: RingCentral announced in-app calling directly from Salesforce.
  • AI: LivePerson announced AI Annotator, a new tool for automating brand-consumer conversations faster by harnessing the expertise of live agents.

Acquisitions

  • PODCAST: iHeartMedia is acquiring Triton Digital, expanding their data and measurement capabilities, programmatic platform, self service platform for small businesses and podcast capabilities.
  • ADVERTISING: ironSource has acquired Luna Labs, a startup that’s built a platform to allow app developers to create and manage video and playable ads.
  • SECURITY: SailPoint announced the acquisition of Intello, helping to drive a seamless process from discovery to governance across the entirety of the SaaS app landscape.

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