Voice Content and Usability

Book Cover: Voice Content and Usability

Picture this: You’ve spent years honing and perfecting your content, looking for stray siloes here and tamping down orphaned pages there. You’ve made it. The website you’ve carefully crafted is semantically rich, astutely architected, and eminently navigable. But then the overzealous executive team and ambitious product manager call a meeting and demand the ability to deliver the same content via voice, through Amazon Alexa, Google Home, and devices you might have at home but that have long felt impenetrable.

What do you do? How do you build voice content where “picture this” becomes an impossibility? where leafing through becomes listening through? where navigating becomes negotiating?

The ongoing technological “quickening” and accelerating demands for multichannel convenience are upending all the old paradigms we used to hold dear: links and sitemaps, navbars and breadcrumbs, calls to action and clicks to subscribe. When all your users have in front of them is a smart speaker without a screen, where do you even begin when it comes to design, content strategy, and accessibility?

Voice Content and Usability will give you the techniques and insights you need to make voice content a tangible—and talkable—reality. Learn from the real-world example of Ask GeorgiaGov, the first-ever Alexa skill for residents of the state of Georgia and one of the earliest content-driven voice interfaces. Whether you’ve never thought about voice interfaces before or you’re knee-deep in an ongoing voice project, join me as we move away from screens and scrollbars and into the realm of sound and speech.

But don’t take my word for it. By the end, your content will speak for itself.


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